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The Narrative Advantage
Erin Trafford
36 episodes
3 days ago
The Narrative Advantage Podcast is where ambitious entrepreneurs and leaders learn how to unlock the real power of their story — so they can sell with resonance, lead with confidence, and build businesses that align with their purpose.

Hosted by Erin Trafford — trusted communications strategist, media veteran, CEO of Story Studio Network and creator of The Narrative Advantage Method — each episode blends sharp storytelling strategy with embodied practices that help you feel safe, confident, and magnetic in your message.

More than tactics, this is about building the clarity and narrative advantage that sustains your business—and your energy—for the long run.
Show more...
Entrepreneurship
Education,
Business,
Marketing,
Self-Improvement
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All content for The Narrative Advantage is the property of Erin Trafford and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Narrative Advantage Podcast is where ambitious entrepreneurs and leaders learn how to unlock the real power of their story — so they can sell with resonance, lead with confidence, and build businesses that align with their purpose.

Hosted by Erin Trafford — trusted communications strategist, media veteran, CEO of Story Studio Network and creator of The Narrative Advantage Method — each episode blends sharp storytelling strategy with embodied practices that help you feel safe, confident, and magnetic in your message.

More than tactics, this is about building the clarity and narrative advantage that sustains your business—and your energy—for the long run.
Show more...
Entrepreneurship
Education,
Business,
Marketing,
Self-Improvement
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Is AI coming for my job? - Transmission Series Day 23
The Narrative Advantage
19 minutes
2 weeks ago
Is AI coming for my job? - Transmission Series Day 23
I've been watching AI eat my industry alive, one bite at a time. Most strategists are either pretending it's not happening or secretly panicking.

Here's what I'm seeing instead: a clear line between what AI can handle (and should) and where the real moat is for consultants, creators, and anyone who makes things with their brain.

In this episode, I break down:

- The three things that create your moat: judgment under ambiguity, somatic awareness, and taste
- Why letting AI handle execution actually strengthened my business (and doubled my profit margins)
- What I eliminated from my workflow—including an entire expensive team member
- The real risk: mediocre strategists scaling mediocrity faster
- Why your value isn't in typing—it's in the layer above (or below) typing

Plus: a transparent update on the Embodied Visibility Lab enrollment and what happens when something you launch doesn't go the way you expected.

Your Next Steps:
  • Work with Me: https://www.erintrafford.com/link-in-bio
  • Grab the Story & Somatics Private Audio Vault: https://erintrafford.com/story-and-somatics
  • Connect on Instagram: https://www.instagram.com/its.erintrafford
  • Connect on LinkedIn: https://www.linkedin.com/in/erintrafford/
  • Find Erin on YouTube: https://www.youtube.com/channel/UCfZBA8F_znMYzT4pjtWCbhA
The Narrative Advantage
The Narrative Advantage Podcast is where ambitious entrepreneurs and leaders learn how to unlock the real power of their story — so they can sell with resonance, lead with confidence, and build businesses that align with their purpose.

Hosted by Erin Trafford — trusted communications strategist, media veteran, CEO of Story Studio Network and creator of The Narrative Advantage Method — each episode blends sharp storytelling strategy with embodied practices that help you feel safe, confident, and magnetic in your message.

More than tactics, this is about building the clarity and narrative advantage that sustains your business—and your energy—for the long run.