The Multicultural Marketing Podcast with Sharifa Khan
Sharifa Khan - Balmoral Multicultural Marketing
4 episodes
3 weeks ago
Venture into the vibrant world of Canadian food retail, with our special guest, Sophia Rouleau, Director of Marketing, Banner Planning and Strategic Priorities, Sobeys. In this episode, Sophia pulls back the curtain on how Sobey’s visionary insights have harnessed immense growth opportunities across the country, utilizing multicultural marketing. Sobeys’ FreshCo and Chalo! FreshCo brands are not just selling groceries, they are committed to authentically engaging with Canada's diverse communi...
All content for The Multicultural Marketing Podcast with Sharifa Khan is the property of Sharifa Khan - Balmoral Multicultural Marketing and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Venture into the vibrant world of Canadian food retail, with our special guest, Sophia Rouleau, Director of Marketing, Banner Planning and Strategic Priorities, Sobeys. In this episode, Sophia pulls back the curtain on how Sobey’s visionary insights have harnessed immense growth opportunities across the country, utilizing multicultural marketing. Sobeys’ FreshCo and Chalo! FreshCo brands are not just selling groceries, they are committed to authentically engaging with Canada's diverse communi...
Pioneering Multicultural Marketing with $6,000 and a Dream!
The Multicultural Marketing Podcast with Sharifa Khan
32 minutes
1 year ago
Pioneering Multicultural Marketing with $6,000 and a Dream!
Summary Explore the vibrant fabric of multicultural marketing with the visionary Sharifa Khan, founder and CEO of Balmoral Multicultural Marketing. Together with guest host, Keka DasGupta, we traverse Sharifa's pioneering journey, from her arrival in Canada to her transformative influence on an industry that now thrives on today's diverse cultural landscape. Sharifa's story is not just one of entrepreneurial spirit, but a testament to the economic and cultural power that immigrants b...
The Multicultural Marketing Podcast with Sharifa Khan
Venture into the vibrant world of Canadian food retail, with our special guest, Sophia Rouleau, Director of Marketing, Banner Planning and Strategic Priorities, Sobeys. In this episode, Sophia pulls back the curtain on how Sobey’s visionary insights have harnessed immense growth opportunities across the country, utilizing multicultural marketing. Sobeys’ FreshCo and Chalo! FreshCo brands are not just selling groceries, they are committed to authentically engaging with Canada's diverse communi...
