The Multicultural Marketing Podcast with Sharifa Khan
Sharifa Khan - Balmoral Multicultural Marketing
4 episodes
3 weeks ago
Venture into the vibrant world of Canadian food retail, with our special guest, Sophia Rouleau, Director of Marketing, Banner Planning and Strategic Priorities, Sobeys. In this episode, Sophia pulls back the curtain on how Sobey’s visionary insights have harnessed immense growth opportunities across the country, utilizing multicultural marketing. Sobeys’ FreshCo and Chalo! FreshCo brands are not just selling groceries, they are committed to authentically engaging with Canada's diverse communi...
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Venture into the vibrant world of Canadian food retail, with our special guest, Sophia Rouleau, Director of Marketing, Banner Planning and Strategic Priorities, Sobeys. In this episode, Sophia pulls back the curtain on how Sobey’s visionary insights have harnessed immense growth opportunities across the country, utilizing multicultural marketing. Sobeys’ FreshCo and Chalo! FreshCo brands are not just selling groceries, they are committed to authentically engaging with Canada's diverse communi...
Generating Authentic Engagement Through Food with Sophia Rouleau
The Multicultural Marketing Podcast with Sharifa Khan
44 minutes
1 year ago
Generating Authentic Engagement Through Food with Sophia Rouleau
Venture into the vibrant world of Canadian food retail, with our special guest, Sophia Rouleau, Director of Marketing, Banner Planning and Strategic Priorities, Sobeys. In this episode, Sophia pulls back the curtain on how Sobey’s visionary insights have harnessed immense growth opportunities across the country, utilizing multicultural marketing. Sobeys’ FreshCo and Chalo! FreshCo brands are not just selling groceries, they are committed to authentically engaging with Canada's diverse communi...
The Multicultural Marketing Podcast with Sharifa Khan
Venture into the vibrant world of Canadian food retail, with our special guest, Sophia Rouleau, Director of Marketing, Banner Planning and Strategic Priorities, Sobeys. In this episode, Sophia pulls back the curtain on how Sobey’s visionary insights have harnessed immense growth opportunities across the country, utilizing multicultural marketing. Sobeys’ FreshCo and Chalo! FreshCo brands are not just selling groceries, they are committed to authentically engaging with Canada's diverse communi...
