As healthcare marketers, we know three things to be true. Serving the public is why we do this job… What's expected of us can get overwhelming… and the support of a community is powerful.
So, two healthcare marketing guys decided to start a podcast dedicated to building that community and answering that question. What's the move in healthcare marketing?
Each week, Larry and Dave invite you to join as we pull up chairs to create a longer table of community support with personal stories of struggle and success that will help us all as we try to figure out the move in healthcare marketing.
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As healthcare marketers, we know three things to be true. Serving the public is why we do this job… What's expected of us can get overwhelming… and the support of a community is powerful.
So, two healthcare marketing guys decided to start a podcast dedicated to building that community and answering that question. What's the move in healthcare marketing?
Each week, Larry and Dave invite you to join as we pull up chairs to create a longer table of community support with personal stories of struggle and success that will help us all as we try to figure out the move in healthcare marketing.
The Move in Creating Behavioral Healthcare Culture and Team with Michael Castanon
The Move
37 minutes
1 year ago
The Move in Creating Behavioral Healthcare Culture and Team with Michael Castanon
In this episode of 'The Move,' host Larry Williams interviews Michael Castanon, founder and CEO of CarePredictor, Mindfully, and Alter Behavioral Health. They discuss the critical role of culture and empathy in healthcare leadership. Michael emphasizes the importance of empathy in leadership, highlighting how it can transform patient care and employee satisfaction.
The conversation covers the development of a strong organizational culture, the measurability of empathy, and the importance of caring connections in healthcare. Michael advocates for a nurturing approach that extends across all levels in an organization, affecting both internal teams and the external patient experience.
Tools like the Care Predictor Index are introduced to objectively evaluate empathy levels within care teams, leading to enhanced outcomes, satisfaction, and organizational growth.
00:00 Introduction to Leadership Impact
00:51 The Importance of Culture in Healthcare
01:05 Meet Michael Castanon
01:29 The Role of Empathy in Leadership
05:20 Michael's Personal Journey
10:15 Creating a Positive Work Environment
14:44 Quantifying Empathy and Care
20:54 The Importance of Human Connection
33:11 Final Thoughts and Takeaways
34:37 Conclusion and Contact Information
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The Move
As healthcare marketers, we know three things to be true. Serving the public is why we do this job… What's expected of us can get overwhelming… and the support of a community is powerful.
So, two healthcare marketing guys decided to start a podcast dedicated to building that community and answering that question. What's the move in healthcare marketing?
Each week, Larry and Dave invite you to join as we pull up chairs to create a longer table of community support with personal stories of struggle and success that will help us all as we try to figure out the move in healthcare marketing.
