As healthcare marketers, we know three things to be true. Serving the public is why we do this job… What's expected of us can get overwhelming… and the support of a community is powerful.
So, two healthcare marketing guys decided to start a podcast dedicated to building that community and answering that question. What's the move in healthcare marketing?
Each week, Larry and Dave invite you to join as we pull up chairs to create a longer table of community support with personal stories of struggle and success that will help us all as we try to figure out the move in healthcare marketing.
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As healthcare marketers, we know three things to be true. Serving the public is why we do this job… What's expected of us can get overwhelming… and the support of a community is powerful.
So, two healthcare marketing guys decided to start a podcast dedicated to building that community and answering that question. What's the move in healthcare marketing?
Each week, Larry and Dave invite you to join as we pull up chairs to create a longer table of community support with personal stories of struggle and success that will help us all as we try to figure out the move in healthcare marketing.
The Move in AI for Behavioral Health with Glenn Hadley
The Move
44 minutes
1 year ago
The Move in AI for Behavioral Health with Glenn Hadley
In this episode, Larry Williams discusses the intersection of AI and behavioral health marketing with Glenn Hadley, Senior Director of Growth at Unlock Health.
They explore the transformative impact of AI on the healthcare marketing landscape, emphasizing the importance of trust and consistency across digital channels. Glenn shares insights on using AI for data aggregation and creating patient personas, enhancing both clinical and marketing effectiveness. The conversation underscores the need to humanize AI-generated content and ensure data security in clinical applications.
Key takeaways include maintaining a cohesive brand message, leveraging AI for efficiency with human oversight, and prioritizing data security.
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The Move
As healthcare marketers, we know three things to be true. Serving the public is why we do this job… What's expected of us can get overwhelming… and the support of a community is powerful.
So, two healthcare marketing guys decided to start a podcast dedicated to building that community and answering that question. What's the move in healthcare marketing?
Each week, Larry and Dave invite you to join as we pull up chairs to create a longer table of community support with personal stories of struggle and success that will help us all as we try to figure out the move in healthcare marketing.
