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The Motherhood: Influencer Marketing Podcast
The Motherhood Agency
4 episodes
4 days ago
As pioneers in influencer marketing, we're excited to launch our brand-new, limited-edition podcast series. We’re discussing all-things influencer programming, including paying creators, ever-changing algorithms, influencer programming as a tool for public awareness campaigns, transparency in marketing and so much more.
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Marketing
Business
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As pioneers in influencer marketing, we're excited to launch our brand-new, limited-edition podcast series. We’re discussing all-things influencer programming, including paying creators, ever-changing algorithms, influencer programming as a tool for public awareness campaigns, transparency in marketing and so much more.
Show more...
Marketing
Business
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Social For Good: How Creators are Moving the Needle in Public Awareness Campaigns
The Motherhood: Influencer Marketing Podcast
33 minutes 2 seconds
2 years ago
Social For Good: How Creators are Moving the Needle in Public Awareness Campaigns

Skeptics often perpetuate the idea that influencer marketing is simply Instagrammers who take pretty photos. Or they stage too-perfect-to-be-real content with pre-written captions sent to them. But this is not the case. Many influencers are using their voices and platforms to raise awareness for important public issues. One example of an influencer we have worked with on several occasions is Jamilla Svansson-Brown. She and her wife Que share hilarious and relatable content of their daily life as parents and have amassed eight million views (and counting!) on YouTube. They also share content that aligns with their values and personal experience with adoption and the LGBTQ+ community.  Join us as we dig into Jamilla's perspective on the responsibility she feels around using her voice and platform for content that matters. 

The Motherhood: Influencer Marketing Podcast
As pioneers in influencer marketing, we're excited to launch our brand-new, limited-edition podcast series. We’re discussing all-things influencer programming, including paying creators, ever-changing algorithms, influencer programming as a tool for public awareness campaigns, transparency in marketing and so much more.