The Modern Therapist's Survival Guide with Curt Widhalm and Katie Vernoy
Curt Widhalm, LMFT and Katie Vernoy, LMFT
441 episodes
3 days ago
The Modern Therapist’s Survival Guide: Where Therapists Live, Breathe, and Practice as Human Beings It’s time to reimagine therapy and what it means to be a therapist. We are human beings who can now present ourselves as whole people, with authenticity, purpose, and connection. Especially now, when clinicians must develop a personal brand to market their private practices, and are connecting over social media, engaging in social activism, pushing back against mental health stigma, and facing a whole new style of entrepreneurship. To support you as a whole person, a business owner, and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.
All content for The Modern Therapist's Survival Guide with Curt Widhalm and Katie Vernoy is the property of Curt Widhalm, LMFT and Katie Vernoy, LMFT and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Modern Therapist’s Survival Guide: Where Therapists Live, Breathe, and Practice as Human Beings It’s time to reimagine therapy and what it means to be a therapist. We are human beings who can now present ourselves as whole people, with authenticity, purpose, and connection. Especially now, when clinicians must develop a personal brand to market their private practices, and are connecting over social media, engaging in social activism, pushing back against mental health stigma, and facing a whole new style of entrepreneurship. To support you as a whole person, a business owner, and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.
What Do You Have to Offer? How Describing Your Ideal Client Might Be Repelling Good Enough Clients
The Modern Therapist's Survival Guide with Curt Widhalm and Katie Vernoy
36 minutes
1 week ago
What Do You Have to Offer? How Describing Your Ideal Client Might Be Repelling Good Enough Clients
What Do You Have to Offer? How Describing Your Ideal Client Might Be Repelling Good Enough Clients
Curt and Katie chat about common mistakes therapists make when writing their websites and directories — especially using “ideal client” language that may turn away the very clients they want to help. They explore how to write therapist website copy that’s client-centered, inclusive, and more effective for attracting referrals.
Key Takeaways:
Describing ideal clients too rigidly can unintentionally alienate potential referrals
Language should reflect client experiences and therapy process — not just therapist preferences
Blog posts are a flexible, strategic way to expand on specialty areas without over-niching
Websites should be regularly updated to reflect current practice and make contact easy
Listen to the full episode and access resources:https://therapyreimagined.com/podcast
Join the Modern Therapist Community:https://linktr.ee/therapyreimagined
Creative Credits:
Voice Over by DW McCann
Music by Crystal Grooms Mangano
The Modern Therapist's Survival Guide with Curt Widhalm and Katie Vernoy
The Modern Therapist’s Survival Guide: Where Therapists Live, Breathe, and Practice as Human Beings It’s time to reimagine therapy and what it means to be a therapist. We are human beings who can now present ourselves as whole people, with authenticity, purpose, and connection. Especially now, when clinicians must develop a personal brand to market their private practices, and are connecting over social media, engaging in social activism, pushing back against mental health stigma, and facing a whole new style of entrepreneurship. To support you as a whole person, a business owner, and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.
