Courtney Johnson creates viral content across LinkedIn and TikTok on her personal accounts (and as a ghostwriter for others). She shares her “unhinged cheat codes” to grow a personal brand, b2b social strategies, leveraging tools/hacks to free up your time, mental models, and much more.
Timestamps:
(04:31) Leverage and income diversification
(08:10) Simplifying tasks to make everything else easier
(11:45) Art of using effective hooks in content
(13:45) Niche targeting/strategies to increase engagement
(17:17) “Problematic cheat codes” to get ahead
(20:01 ) Courtney’s ultimate cheat code for creativity and focus
(22:06) Finding your zone of genius and unfair advantages
(23:50) Shapeshifting your hotness & understanding power dynamics
(26:00) Creating niches from your unique interests
(31:35) Wealthy people & entrepreneurial cheat codes
(39:15) VA task delegation, automation, and software tools
(44:15) Favorite books and mental models
Courtney’s Links:
LinkedIn https://www.linkedin.com/in/courtneylynnjohnson/
TikTok https://www.tiktok.com/@courtney..johnson
Other Links Mentioned:
My Links:
🧠 3-minute Newsletter: https://making-connections.beehiiv.com/
🐦 Twitter: https://twitter.com/MitchellLandon
📸 IG: https://Instagram.com/mitchelllandon