John O'Connor is this week's guest on the podcast - owner of Target Nutrition and head performance nutritionist with the Kerry senior football team.  This episode is slightly different to previous efforts, where we talk all things food and nutrition information and misinformation. As parents, how do we fuel our young sports mad children? As coaches, how do help kids develop positive long-term associations with food, nutrition and hydration. I found this a really informative chat about a subject that can be hugely confusing given the overload of information out there on the subject. I want to say a big thank you to PST Sport for their continued support as title sponsor for this project. Go to pstsport.com for world class delivery of all your artificial grass pitch needs. Similar to both of the previous two seasons, I've set up this podcast with a dual purpose in mind, firstly to provide some thoughtful debate for coaches, but I've also linked up with the Lily Daly Foundation, who are a new charity raising funds for the heart ward in Crumlin children's hospital and Ronald McDonald house. For more info, listen to the podcast about the Lily Daly Foundation. If you found some value in the podcast, it would be great if you could donate any amount, no matter how small to the Lily Daly Foundation through the link here: https://bit.ly/3t9EtfI  If you enjoyed this episode, click on the like button, please share it around, leave a review and follow the podcast. You can also check out Game Sense Coaching who run an online GAA coaching platform that advocates for a games-based approach that is suitable for teams of all ages. www.gamesensecoaching.com Thanks for listening.