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The Middle
An Edelman Podcast
18 episodes
8 months ago
The Middle is all about what happens when public relations, journalism and marketing meet. We go behind the scenes to talk about telling (and selling) stories to evolving audiences. The Middle brings together innovative thinkers from all sides of media. Trading notes. Straight up. The Middle is produced by Edelman Canada and recorded in Toronto.
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All content for The Middle is the property of An Edelman Podcast and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Middle is all about what happens when public relations, journalism and marketing meet. We go behind the scenes to talk about telling (and selling) stories to evolving audiences. The Middle brings together innovative thinkers from all sides of media. Trading notes. Straight up. The Middle is produced by Edelman Canada and recorded in Toronto.
Show more...
Business News
News
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Episode 8: Diversity in storytelling (Uzma Jalaluddin & Andree Lau)
The Middle
25 minutes
6 years ago
Episode 8: Diversity in storytelling (Uzma Jalaluddin & Andree Lau)
Let’s be honest. For most of modern storytelling history, white men held the pen and the power. Because they did, the stories we devoured in fiction and journalism came from that perspective. The Internet & social media – for all their problems – has also opened the flood gates to new voices in storytelling. It’s never been easier to find the full rainbow of lenses on story. But, are the established media ecosystem players doing enough to shift to a new normal? On this episode of the Middle, the business of diversity in storytelling. Host Sophie Nadeau is joined by Uzma Jalaluddin, columnist and author of ‘Ayesha at Last,’ and Andree Lau, the Editor-in-Chief of HuffPost Canada. If you’d like to continue the conversation you can find all our speakers on Twitter. Sophie is @sophienadeau, Uzma is @UzmaWrites, Andree is @alau2. "In any movement, you're always going to have a pushback, because people who are entrenched in their power and in their privilege are obviously not going to be happy when they’re told to share." - Uzma
The Middle
The Middle is all about what happens when public relations, journalism and marketing meet. We go behind the scenes to talk about telling (and selling) stories to evolving audiences. The Middle brings together innovative thinkers from all sides of media. Trading notes. Straight up. The Middle is produced by Edelman Canada and recorded in Toronto.