The mezcal category continues to show striking year-over-year growth. On this episode, we welcome two founders of newer mezcal brands to share their stories of navigating brand development, distribution, compliance, and other challenges. Host Jimmy Moreland and MHW's Brigid McCabe welcome Doce Mezcal's Mia Tonelli and Santa Almagia's Alana Abbitt. Find out more about Doce Mezcal | Website See more about Santa Almagia | Website More info about MHW at https://www.mhwltd.com/ Follow us! LinkedIn...
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The mezcal category continues to show striking year-over-year growth. On this episode, we welcome two founders of newer mezcal brands to share their stories of navigating brand development, distribution, compliance, and other challenges. Host Jimmy Moreland and MHW's Brigid McCabe welcome Doce Mezcal's Mia Tonelli and Santa Almagia's Alana Abbitt. Find out more about Doce Mezcal | Website See more about Santa Almagia | Website More info about MHW at https://www.mhwltd.com/ Follow us! LinkedIn...
Breaking into the Category: Mixers & Non-Alcs Part 1 - with Margaheata's Briana Kovacs and Andrew Hirko
The MHW Mark Podcast
38 minutes
8 months ago
Breaking into the Category: Mixers & Non-Alcs Part 1 - with Margaheata's Briana Kovacs and Andrew Hirko
In this episode, host Jimmy Moreland and MHW's Cassidy Poe are joined by Margaheata Founders Briana Kovacs and Andrew Hirko to talk about their spicy startup simple syrup brand, and how they've leveraged grass roots marketing and data collection to maximize growth in their home market of Colorado and beyond. More about Margaheata: Website More info about MHW at https://www.mhwltd.com/ Follow us! LinkedIn | Instagram
The MHW Mark Podcast
The mezcal category continues to show striking year-over-year growth. On this episode, we welcome two founders of newer mezcal brands to share their stories of navigating brand development, distribution, compliance, and other challenges. Host Jimmy Moreland and MHW's Brigid McCabe welcome Doce Mezcal's Mia Tonelli and Santa Almagia's Alana Abbitt. Find out more about Doce Mezcal | Website See more about Santa Almagia | Website More info about MHW at https://www.mhwltd.com/ Follow us! LinkedIn...
