The mezcal category continues to show striking year-over-year growth. On this episode, we welcome two founders of newer mezcal brands to share their stories of navigating brand development, distribution, compliance, and other challenges. Host Jimmy Moreland and MHW's Brigid McCabe welcome Doce Mezcal's Mia Tonelli and Santa Almagia's Alana Abbitt. Find out more about Doce Mezcal | Website See more about Santa Almagia | Website More info about MHW at https://www.mhwltd.com/ Follow us! LinkedIn...
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The mezcal category continues to show striking year-over-year growth. On this episode, we welcome two founders of newer mezcal brands to share their stories of navigating brand development, distribution, compliance, and other challenges. Host Jimmy Moreland and MHW's Brigid McCabe welcome Doce Mezcal's Mia Tonelli and Santa Almagia's Alana Abbitt. Find out more about Doce Mezcal | Website See more about Santa Almagia | Website More info about MHW at https://www.mhwltd.com/ Follow us! LinkedIn...
Breaking into the Category: Mixers & Non-Alcs Part 2 - with Fresh Victor's H Ehrmann
The MHW Mark Podcast
33 minutes
7 months ago
Breaking into the Category: Mixers & Non-Alcs Part 2 - with Fresh Victor's H Ehrmann
Let's talk mixers! Host Jimmy Moreland and MHW's Cassidy Poe chat with H Ehrmann, Executive Vice President of National Accounts and Chief Mixology Officer at Fresh Victor about the value of partnerships, and how solving the logistical puzzle of refrigerated shipping opened a new world of business. Find out more about Fresh Victor: Website More info about MHW at https://www.mhwltd.com/ Follow us! LinkedIn | Instagram
The MHW Mark Podcast
The mezcal category continues to show striking year-over-year growth. On this episode, we welcome two founders of newer mezcal brands to share their stories of navigating brand development, distribution, compliance, and other challenges. Host Jimmy Moreland and MHW's Brigid McCabe welcome Doce Mezcal's Mia Tonelli and Santa Almagia's Alana Abbitt. Find out more about Doce Mezcal | Website See more about Santa Almagia | Website More info about MHW at https://www.mhwltd.com/ Follow us! LinkedIn...