The median represents the conversations that are at the midpoint. They are the middle/everyday thoughts that ruminate in our minds but really don’t have a platform to be shared because in today’s world, it’s the outliers or the far ends of a spectrum, that get the attention. It’s these everyday thoughts, however, that define who we really are.
The Median Podcast is a stage where you can share your story.
Hosted on Acast. See acast.com/privacy for more information.
The median represents the conversations that are at the midpoint. They are the middle/everyday thoughts that ruminate in our minds but really don’t have a platform to be shared because in today’s world, it’s the outliers or the far ends of a spectrum, that get the attention. It’s these everyday thoughts, however, that define who we really are.
The Median Podcast is a stage where you can share your story.
Hosted on Acast. See acast.com/privacy for more information.

Introduction
In episode 19 of The Median Podcast, I’m joined by the very passionate Geoff Brady who is the Head of Sales and Marketing at Evie Networks. Evie Networks is shaping the future of e-mobility by building and operating electric car charging stations.
After a 17+ year career at Optus to now very much being a trailblazer in nascent industry, Geoff and I chat about:
• How an EV charging business operates
• Opportunities and challenges of working in a nascent industry
• Learnings taken from the telecommunications industry to Evie Networks
• Unpacking EV use in Australia
• What it will take to increase mindshare and expand the use of EVs
Timestamps
00:00:53 From telecommunications to electric vehicle charging, the similarities and the differences
00:02:50 The Evie business, common pushbacks to electric charging, using renewable energy supply, difference between chargers, metropolitan, regional and highway infrastructure
00:17:57 Life working in a nascent industry, startup mentality, building capabilities in people and process
00:21:50 Electric vehicle use in Australia, unpacking the low uptake of EVs - price points, vehicle choice, government support/initiatives, ingrained consumer behaviours
00:31:10 The long term vision, increasing the adoption of EV cars on the roads, the energy landscape in Australia, energy storage devices
00:38:25 Positioning EV Networks in the market, letting the infrastructure do the marketing
00:42:43 Challenges in the role, fighting for mindshare in strategic initiatives, charting a path to a successful career
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Hosted on Acast. See acast.com/privacy for more information.