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The Maverick Mompreneur Podcast
Ashley Latimer
158 episodes
5 months ago
Online business & marketing for brand-building, message-driven women entrepreneurs.
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All content for The Maverick Mompreneur Podcast is the property of Ashley Latimer and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Online business & marketing for brand-building, message-driven women entrepreneurs.
Show more...
Marketing
Business
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147. Your Digital Product Launch Roadmap
The Maverick Mompreneur Podcast
20 minutes 8 seconds
9 months ago
147. Your Digital Product Launch Roadmap
In this episode of the Maverick Mompreneur Podcast, Ashley gets into the essential roadmap for launching your first digital product. Building on last week's episode, she offers a granular approach to ensure your launch is not just successful but also a learning experience, whether it's your first or fifth. Ashley emphasizes the importance of validating your product idea through market research and audience engagement, ensuring that your offer addresses a real need. She breaks down the process into actionable steps, from defining your unique selling proposition to creating a compelling sales page that converts. You’ll learn how to build a pre-launch audience, strategize your launch approach, and effectively communicate with your audience to maximize sales. The episode also covers the critical post-launch analysis, helping you understand what worked and what didn’t, so you can continuously improve your strategy. Plus, Ashley shares insights on how to enhance the lifetime value of your customers and keep them engaged with your brand. Tune in for practical tips, real-life examples, and encouragement to embrace the journey of launching your digital products with confidence and clarity. 1. Validating Your Product Idea 2. Defining Your Offer 3. Building Your Pre-Launch Audience 4. Creating a High-Converting Sales Page 5. Planning Your Launch Strategy 6. The Big Launch and Sell 7. Analyzing and Optimizing Post-Launch   Mentioned in This Episode: Low Ticket Passive Online Business Bundle (podcast listener exclusive!!) [FREE DOWNLOAD] Low Ticket Funnel Structure Guide Low Ticket Toolkit Method ($17) Brand & Online Business Toolkit ($22) Maverick Society(Ashley's Coaching Membership!) business, entrepreneurship, marketing, online business coaching, passive income online.
The Maverick Mompreneur Podcast
Online business & marketing for brand-building, message-driven women entrepreneurs.