In this episode of The Mastering Commercial Real Estate Podcast, host Cory Mortensen sits down with Jack Sorenson—former NFL wide receiver turned investor relations lead at Four Mile Capital. Jack opens up about his journey from pro football to multifamily syndication and the powerful lessons he’s carried with him—like delayed gratification, managing expectations, and the underrated superpower of vulnerability.

He shares tactical insights on how to turn passive investors into raving fans through world-class communication, timely updates, and relationship-first service. Learn how Jack implemented systems to track capital raise performance, why transparency is Four Mile’s secret weapon, and how he balances his ambitious goals with grounded gratitude. Whether you’re new to capital raising or looking to build investor loyalty, this episode is packed with practical wisdom and fresh perspective.