Business Content: Distribution, Discoverability, and Monetization

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The MarTech Matrix

Sean Simon

36 episodes

4 days ago

The MarTech Matrix Podcast is dedicated to helping brands and agencies discover technology without the hassles and time commitment of lengthy sales calls. There are over 17k MarTech solution on the market, in dozens of categories. Finding the right, best solution can take months from the beginning of the search until selection. This podcast, it’s content, and our platform are designed to help expedite the entire process because time is money and neither is more precious than the other.

Marketing

Business

RSS

All content for The MarTech Matrix is the property of Sean Simon and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business

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Business Content: Distribution, Discoverability, and Monetization

The MarTech Matrix

25 minutes 28 seconds

1 year ago

Business Content: Distribution, Discoverability, and Monetization

Summary VideoXRM is a business media platform that centralizes, indexes, and categorizes company videos, providing visibility, distribution, and business intelligence. It differs from company websites by offering more content and precise and relevant search capabilities. The platform serves as a two-sided marketplace, connecting companies that upload content with viewers who search for specific business content. The business model is freemium, with enhanced visibility options available for a fee. The long-term vision includes launching a company video channel, an AI video audio co-pilot, and localization in multiple languages. Takeaways - VideoXRM centralizes and categorizes company videos, providing visibility and distribution. - The platform offers precise and relevant search capabilities for business content. - It operates as a two-sided marketplace, connecting companies and viewers. - The business model is freemium, with enhanced visibility options available for a fee. - The long-term vision includes launching a company video channel, an AI video audio co-pilot, and localization in multiple languages. Chapters 00:00 Building a Business Media Platform for Information, Visibility, and Distribution 02:38 Extracting Information from Videos for Precise and Relevant Search 04:10 The Two-Sided Marketplace: Connecting Companies and Viewers 07:13 Freemium Model with Enhanced Visibility Options 14:03 Future Plans: Company Video Channel, AI Video Audio Co-Pilot, and Localization