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The Marketing Shift
Tom Buyens
21 episodes
7 months ago
What really drives modern consumers to engage, buy, and stay loyal? Welcome to The Dopamine-Inspired Marketing Shift—a podcast that explores how today’s smartest brands tap into emotional motivation, reward psychology, and tech-powered personalization to stay top of mind in an overstimulated world. From automotive to retail, fashion to food, and tech to wellness—host Tom and trendwatcher Abbey unpack how leading brands trigger dopamine-driven behavior through storytelling, design, innovation, and experience. Each episode dives into real-world case studies, cultural insights, and future-facing trends to help marketers build deeper, more lasting connections with their audiences. Discover how emotional loyalty is built, what the next wave of AI and neurotech means for marketing, and why the future belongs to brands that don’t just sell—but make people feel something. Ideal for: Marketers, brand leaders, innovators, founders, and creatives across all industries looking to unlock the science of consumer connection in the age of information overload.
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All content for The Marketing Shift is the property of Tom Buyens and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
What really drives modern consumers to engage, buy, and stay loyal? Welcome to The Dopamine-Inspired Marketing Shift—a podcast that explores how today’s smartest brands tap into emotional motivation, reward psychology, and tech-powered personalization to stay top of mind in an overstimulated world. From automotive to retail, fashion to food, and tech to wellness—host Tom and trendwatcher Abbey unpack how leading brands trigger dopamine-driven behavior through storytelling, design, innovation, and experience. Each episode dives into real-world case studies, cultural insights, and future-facing trends to help marketers build deeper, more lasting connections with their audiences. Discover how emotional loyalty is built, what the next wave of AI and neurotech means for marketing, and why the future belongs to brands that don’t just sell—but make people feel something. Ideal for: Marketers, brand leaders, innovators, founders, and creatives across all industries looking to unlock the science of consumer connection in the age of information overload.
Show more...
Marketing
Business,
News,
Tech News,
Science,
Social Sciences
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Fashion Meets Function: Everyday Readiness
The Marketing Shift
3 minutes
7 months ago
Fashion Meets Function: Everyday Readiness
Welcome back to The Marketing Shift – Prepared for Anything. I’m Tom, founder of Marketing for Heroes. You’re listening to Episode 3: ’From Fashion to Function – The Rise of Everyday Readiness.’ In our last episode, we explored what’s inside a modern emergency kit. Today, we’re looking at how preparedness is evolving into something people actually want to wear—and carry with pride.
The Marketing Shift
What really drives modern consumers to engage, buy, and stay loyal? Welcome to The Dopamine-Inspired Marketing Shift—a podcast that explores how today’s smartest brands tap into emotional motivation, reward psychology, and tech-powered personalization to stay top of mind in an overstimulated world. From automotive to retail, fashion to food, and tech to wellness—host Tom and trendwatcher Abbey unpack how leading brands trigger dopamine-driven behavior through storytelling, design, innovation, and experience. Each episode dives into real-world case studies, cultural insights, and future-facing trends to help marketers build deeper, more lasting connections with their audiences. Discover how emotional loyalty is built, what the next wave of AI and neurotech means for marketing, and why the future belongs to brands that don’t just sell—but make people feel something. Ideal for: Marketers, brand leaders, innovators, founders, and creatives across all industries looking to unlock the science of consumer connection in the age of information overload.