How to develop a leading brand by building great teams: a conversation with Glenn Smith

https://is1-ssl.mzstatic.com/image/thumb/Podcasts211/v4/b6/b9/07/b6b907fc-4d78-a30d-2f8f-0093ef822578/mza_17493846791644863402.jpg/600x600bb.jpg

The Marketing PodCAST

The Marketing Pod

10 episodes

4 months ago

What’s hot and what's cool in content and PR right now - and which trends are most likely to last? In this episode, the Marketing Pod team discusses some of the PR lessons we’ve learned this summer, why accountability and authenticity are always so important (but especially crucial right now) and what B2B copywriters can gain from new AI tools like Chat GPT.

All content for The Marketing PodCAST is the property of The Marketing Pod and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business,

Entrepreneurship

https://storage.buzzsprout.com/rkl90c7wpnsodpyk424d90193p9m?.jpg

How to develop a leading brand by building great teams: a conversation with Glenn Smith

The Marketing PodCAST

20 minutes

4 years ago

How to develop a leading brand by building great teams: a conversation with Glenn Smith

Building a respected and resilient B2B brand is about so much more than getting your logo and website right. In this episode, Pod founders Jodie and Jen talk to sales and marketing specialist Glenn Smith about the role that internal culture plays in building successful B2B brands and why it's so important that employees buy into your overarching brand purpose. About Glenn Smith: Glenn is a B2B marketing specialist with extensive experience in the utilities sector. He was most recently Sales a...