When John Deere printed the The Furrow in 1895, little did he knew that he was laying the foundation of Content Marketing. Years later, content now occupies a fundamental place in Marketing departments. 

As part of the Marketing Mauritian Podcast series, I interviewed Alexa Delmage Avice, Founder of LEAP, a content management agency which focuses on bridging the gap between content creators and clients. 

Alexa elaborated on what she thinks content marketing is and how it is evolving in Mauritius. She also provided some key insights on how it can benefit organisations. 

If you are a Digital Marketing professionals in Mauritius or avid of marketing knowledge, I invite you to subscribe to our Podcast series to learn more on the views of top marketers in Mauritius. 

The Mauritian Marketer is a podcast series providing you with insightful content from proven and credible marketers in Mauritius. 

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