Are you an online entrepreneur, wading through the bottomless sea of experts and amateurs dishing out large servings of (mis)information. Knowing what will actually make a difference in your business and how to implement the gems requires more time than any of us has!
Join Lisanne Murphy, social media agency owner and secret tactic adventurer, as she uncovers the best entrepreneurial minds to demystify the nitty-gritty marketing secrets that make all the difference in actual businesses.
These strategies deliver the perfect cocktail of behavioral science and street smarts that are changing the landscape of dream customer definition, message crafting, offer creation, Dream 100 activity, content creation, sales conversion, and traffic profitability.
Listen in as she puts these tactical and tangible tools to the test in her own agency and pulls back the curtain to reveal the path to becoming an online legend.
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Are you an online entrepreneur, wading through the bottomless sea of experts and amateurs dishing out large servings of (mis)information. Knowing what will actually make a difference in your business and how to implement the gems requires more time than any of us has!
Join Lisanne Murphy, social media agency owner and secret tactic adventurer, as she uncovers the best entrepreneurial minds to demystify the nitty-gritty marketing secrets that make all the difference in actual businesses.
These strategies deliver the perfect cocktail of behavioral science and street smarts that are changing the landscape of dream customer definition, message crafting, offer creation, Dream 100 activity, content creation, sales conversion, and traffic profitability.
Listen in as she puts these tactical and tangible tools to the test in her own agency and pulls back the curtain to reveal the path to becoming an online legend.
Redefining Opportunities in the Changing World of Work with Jodi McPherson TMM : 113
The Marketing Matrix
34 minutes 8 seconds
1 month ago
Redefining Opportunities in the Changing World of Work with Jodi McPherson TMM : 113
In this episode of "The Marketing Matrix," host Lisanne Murphy welcomes Jodi McPherson, co-founder and CEO of Work Simplr, a company revolutionizing the freelance model. Jodi shares her journey from a 30-year career in Ed Tech to creating a platform that provides equitable access to paid work for students, while helping businesses tap into untapped talent. The conversation delves into the challenges of traditional freelancing, the impact of AI, and the importance of redefining work opportunities. Jodi's insights are not only inspiring but also offer a fresh perspective on how to navigate the evolving landscape of work. Tune in to discover how Work Simplr is making a difference and why it's relevant to both students and businesses today.
The Marketing Matrix
Are you an online entrepreneur, wading through the bottomless sea of experts and amateurs dishing out large servings of (mis)information. Knowing what will actually make a difference in your business and how to implement the gems requires more time than any of us has!
Join Lisanne Murphy, social media agency owner and secret tactic adventurer, as she uncovers the best entrepreneurial minds to demystify the nitty-gritty marketing secrets that make all the difference in actual businesses.
These strategies deliver the perfect cocktail of behavioral science and street smarts that are changing the landscape of dream customer definition, message crafting, offer creation, Dream 100 activity, content creation, sales conversion, and traffic profitability.
Listen in as she puts these tactical and tangible tools to the test in her own agency and pulls back the curtain to reveal the path to becoming an online legend.