Brand vs. Performance, which one really drives growth in 2025?

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The Marketing Guy | Rachit Kapoor

Rachit Kapoor

18 episodes

4 days ago

About The Marketing Guy Hi, I’m Rachit Kapoor 👋 On this channel, I talk about marketing, psychology, brand storytelling, and trends in a way that is simple, practical, and fun in the age of AI. You’ll find: (a) Real-world brand and product marketing breakdowns (b) Growth tactics & playbooks from 15+ years of experience (c) Marketing psychology made simple (d) Latest trends shaping how people buy & behave If you're a founder, marketer, or creator, hit subscribe and join me as we figure out what makes brands grow and people buy. 🎧Video + Audio podcasts on Spotify & YouTube. Audio everywhere

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All content for The Marketing Guy | Rachit Kapoor is the property of Rachit Kapoor and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

About The Marketing Guy Hi, I’m Rachit Kapoor 👋 On this channel, I talk about marketing, psychology, brand storytelling, and trends in a way that is simple, practical, and fun in the age of AI. You’ll find: (a) Real-world brand and product marketing breakdowns (b) Growth tactics & playbooks from 15+ years of experience (c) Marketing psychology made simple (d) Latest trends shaping how people buy & behave If you're a founder, marketer, or creator, hit subscribe and join me as we figure out what makes brands grow and people buy. 🎧Video + Audio podcasts on Spotify & YouTube. Audio everywhere

Show more...

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Brand vs. Performance, which one really drives growth in 2025?

The Marketing Guy | Rachit Kapoor

10 minutes 55 seconds

4 months ago

Brand vs. Performance, which one really drives growth in 2025?

In this episode of Sun Root Marketing Lab, Rachit Kapoor (Founder, Sun Root Digital) unpacks one of marketing’s biggest dilemmas.

We'll dive deep into:

💬 The truth about performance marketing

💬 What brand marketing really means today

📉 Why some brands (like Wish.com) collapsed

📈 And how others (like Airbnb & Chipotle) bounced back with emotion

💬 What AI means for your marketing strategy in 2025

This isn’t just theory, it’s a roadmap for building emotional gravity and long-term 'true' business impact.

🎙 Hosted by Rachit Kapoor | Produced by Sun Root Digital

Follow the show for regular episodes on soulful, strategic marketing.