Welcome to The Marketing Empress. Here I cover my learnings from Marketing books, concepts, advertising campaigns, and various Brand Stories with an Indian touch
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Welcome to The Marketing Empress. Here I cover my learnings from Marketing books, concepts, advertising campaigns, and various Brand Stories with an Indian touch
When Patanjali Ayurveda was launched back in 2006 it shook the FMCG sector, and gave a big blow to giants like Hindustan Unilever, Colgate Palmolive, etc. In this podcast we analyse what worked for the success of the Patanjali products?
The Marketing Empress
Welcome to The Marketing Empress. Here I cover my learnings from Marketing books, concepts, advertising campaigns, and various Brand Stories with an Indian touch
