Welcome to The Marketing Empress. Here I cover my learnings from Marketing books, concepts, advertising campaigns, and various Brand Stories with an Indian touch
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Welcome to The Marketing Empress. Here I cover my learnings from Marketing books, concepts, advertising campaigns, and various Brand Stories with an Indian touch
The recent Coca Cola ad campaign starring Ranbir Kapoor changed the core positioning of the brand from "Open Happiness" to "Turn up your day" let's analyze the communication
The Marketing Empress
Welcome to The Marketing Empress. Here I cover my learnings from Marketing books, concepts, advertising campaigns, and various Brand Stories with an Indian touch
