In this week’s powerful episode, your host Shawn Campbell sits down with the incredibly insightful Robert Callesen of eForce Marketing for a no-holds-barred conversation about the core pillars of business growth: digital marketing, customer service, and sales. Whether you're a solopreneur, a small business owner, or a marketing professional looking to sharpen your edge—this episode delivers real talk, real strategies, and real results.
👉 Why Digital Marketing Isn’t Optional Anymore
Robert breaks down the current landscape of digital marketing and what it means to build a strategy that’s not only data-driven but conversion-focused. We dive deep into the tools, tactics, and platforms that are actually working for businesses in 2025—and which ones to leave behind.
👉 Customer Service as a Marketing Strategy
Too often, businesses forget that how you treat people is just as important as what you’re selling. We talk about creating customer experiences that turn first-time buyers into long-term brand advocates—and how that approach can drive referrals and retention organically.
👉 Sales: The Lifeblood of Your Business
From building trust to managing leads and follow-ups, we get into the nitty-gritty of modern sales strategies. Robert shares valuable insights on how business owners can align their marketing and sales efforts for maximum impact—and why your brand voice matters more than ever.
👉 The Power of Personalization
Learn how customizing your message, refining your audience, and crafting content that speaks directly to their needs can completely transform your digital marketing results.
🎯 Featured Guest: Robert Callesen – eForce Marketing
Robert is known for developing cutting-edge marketing systems that generate real, measurable outcomes. With years of experience and a no-fluff approach, Robert brings clarity to the chaos of online marketing and helps businesses scale with confidence.
💡 Whether you're just starting out or you're ready to scale your brand, this episode is packed with tips you can implement TODAY.
🎯 David Bradley, MBA, LUTCF – Medicare A to Z
Guiding individuals through the complexities of Medicare with expertise and care. If you or a loved one is navigating Medicare options, David is the trusted expert you want in your corner.
🚀 Mo Rousso
A visionary leader and true champion of entrepreneurship. Mo is not only a supporter of small business, but also a driving force in helping others believe in the power of their own potential.
📊 Robert Callesen – eForce Marketing
Delivering advanced, high-impact marketing strategies tailored for today’s digital landscape. Whether you’re looking to grow your brand, boost your ROI, or refine your messaging, Robert is the go-to strategist.
🎬 Daniel McPadden – Last Bridge Media
Daniel brings brands to life through compelling video content that grabs attention and drives engagement. From storytelling to strategy, he’s raising the bar in digital media production.
📸 Candice Eaton – C Eaton Photography
Specializing in business branding, professional headshots, and lifestyle photography. Candice captures moments with heart and intention—helping brands visually connect with their audience.
🍸 Bill Netherton – Professional Bartenders Unlimited
Setting the gold standard for bartending services in Tucson and beyond. From weddings to corporate events, Bill and his team ensure every gathering is elevated and unforgettable.
🏠 Juan JD Delgado – Roofs Are Hot
Combining expert craftsmanship with modern aesthetics, Juan delivers roofing solutions that keep homes safe, stylish, and strong for years to come.
🏡 Adely Hunt – Tucson Realtor
Adely is more than a real estate agent—she’s a passionate community connector helping families find their perfect home in the heart of Tucson. Her expertise and warmth set her apart in the housing market.