There are so many things that go over my head and I was to keep learning about — one of those things is getting investors on board with ideas I have to create something bigger than I could handle on my own.. This is why I was so excited to get to talk to Melissa Bentavoil, the Founder and CEO of Form Fitness. Melissa is a classically trained ballet dancer turned pilates enthusiast and a mother of 3.
In this episode we talk about how she went from being a pilates instructor and ambassador to leading her company to a 5 million dollar round in seed funding with some of the most iconic names in the fitness world. She’s designed her own studio in Toronto which houses her personally designed Frame Fitness Reformers. As the pandemic hit, she saw a gap in the market and visuallzed her reformers becoming a household name. They went back to the drawing board and designed a sleek reformed that can sit aesthetically in your living room or be tucked away to make sure you have access to the coaches and classes you need on demand.
I’m so excited for you to listen to this episode - one of my favourite parts was how Melissa has built this beautiful life through creative visualization along with her points of staying true to what you believe in while chasing a wild dream.
FRAME FITNESS REFORMER HERE
CONNECT WITH MELISSA // FRAME FITNESS
