In the world of wine there is a "right time" ⎻ a "good time" ⎻ for every action, starting with tending the vines through to opening a bottle to crown that special moment. And it is precisely the culture of time that Masi, the historic Valpolicella producer, has made the key to its success. To mark Masi's 250th vintage, journalist and storyteller Matteo Caccia has woven together an account of its history, telling us about the company, the Boscaini family that runs it, the legendary wines it produces, and the people who work there - in particular company President Sandro Boscaini, the man who has spread his knowledge and passion for Valpolicella’s Amarone round the world. It’s a tale told by its many participants, taking us on journey to discover the lesser-known sides of an iconic brand, through its past, present and future.
Host: Matteo Caccia Author: Matteo Caccia Co-author: Anita Panizza Sound Engineer and Sound Designer: Paolo Corleoni Coordination: Olga Merlin A Mismaonda Production
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In the world of wine there is a "right time" ⎻ a "good time" ⎻ for every action, starting with tending the vines through to opening a bottle to crown that special moment. And it is precisely the culture of time that Masi, the historic Valpolicella producer, has made the key to its success. To mark Masi's 250th vintage, journalist and storyteller Matteo Caccia has woven together an account of its history, telling us about the company, the Boscaini family that runs it, the legendary wines it produces, and the people who work there - in particular company President Sandro Boscaini, the man who has spread his knowledge and passion for Valpolicella’s Amarone round the world. It’s a tale told by its many participants, taking us on journey to discover the lesser-known sides of an iconic brand, through its past, present and future.
Host: Matteo Caccia Author: Matteo Caccia Co-author: Anita Panizza Sound Engineer and Sound Designer: Paolo Corleoni Coordination: Olga Merlin A Mismaonda Production
Campofiorin was born out of a wager: was it possible to create a wine that united the approachability of Valpolicella with the majesty of Amarone? To win it, Guido Boscaini started with what he knew best: local grapes and the Appassimento technique. This is how this wine that is rich and smooth at the same time was born in 1964. It was the prototype for a new category and it gained the attention of the critics and the market instantly. Artists and intellectuals liked it, too, men such as the author Goffredo Parise, for example.
In this episode we discover the history of Campofiorin, a wine that encapsulates tradition, innovation, and passion in the bottle. We hear about it with contributions from Sandro Boscaini, Raffaele Boscaini, Massimo Perna and Giuseppe Battiston.
The magic of time. 250 years of Masi
In the world of wine there is a "right time" ⎻ a "good time" ⎻ for every action, starting with tending the vines through to opening a bottle to crown that special moment. And it is precisely the culture of time that Masi, the historic Valpolicella producer, has made the key to its success. To mark Masi's 250th vintage, journalist and storyteller Matteo Caccia has woven together an account of its history, telling us about the company, the Boscaini family that runs it, the legendary wines it produces, and the people who work there - in particular company President Sandro Boscaini, the man who has spread his knowledge and passion for Valpolicella’s Amarone round the world. It’s a tale told by its many participants, taking us on journey to discover the lesser-known sides of an iconic brand, through its past, present and future.
Host: Matteo Caccia Author: Matteo Caccia Co-author: Anita Panizza Sound Engineer and Sound Designer: Paolo Corleoni Coordination: Olga Merlin A Mismaonda Production
