#8 | Champagne & Strategy: Luxury Marketing Insights with Aimee Kellen from Moët Hennessy

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The Luxury Club

Luxury Marketing Connect Monaco

10 episodes

1 day ago

Bonjour and welcome to another episode of the Luxury Club podcast, hosted by Carolina Gonzalez, CEO and co-founder of Luxury Marketing Connect Monaco. Here we will get behind the scenes of the luxury industry talking about business, lifestyle, trends and anything regarding this exclusive world. We will also have some top luxury professionals along the way to share their expertise and add their own experience. The luxury industry plays by its own rules and even has its vocabulary, but in the Luxury Club podcast, we are going to decode it. Let’s speak luxury.

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#8 | Champagne & Strategy: Luxury Marketing Insights with Aimee Kellen from Moët Hennessy

The Luxury Club

28 minutes 30 seconds

8 months ago

#8 | Champagne & Strategy: Luxury Marketing Insights with Aimee Kellen from Moët Hennessy

Welcome to episode #1 of this new season of the Luxury Club podcast!

In this episode, we are joined by Aimee Kellen, former Marketing Director BELUX and actual MEA Marketing Director at Moët Hennessy, for an exclusive masterclass where luxury meets strategy.

Discover firsthand insights from one of the most prestigious houses in the LVMH group, as Aimee shares her expertise in luxury marketing, brand positioning, and innovative campaigns.

Learn how Moët Hennessy maintains its legendary status while adapting to digital transformation and evolving consumer behaviours. From experiential marketing to digital innovation, this masterclass offers a rare glimpse into the strategic thinking behind one of the world's most celebrated luxury brands.

This is a podcast produced by ⁠⁠⁠⁠⁠⁠⁠⁠Luxury Marketing Connect Monaco⁠⁠⁠⁠⁠⁠⁠⁠

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