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The Low Energy Leads Show: For Creative Entrepreneurs Scaling Up
Lex Roman
53 episodes
3 days ago
Finding and booking clients can wear you out. Most of the advice out there is copied from big company playbooks. Run a blog, email everyone weekly, do a podcast, be on social. It's all way too much for a small business working to scale. The Low Energy Leads Show is about lowering your effort to find leads and turn them into clients. Staying booked doesn't have to be a grind. Together, we'll explore how to reduce the energy you spend getting leads so you can get back to doing what you love. Get Low Energy Leads weekly at https://read.lowenergyleads.com
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Entrepreneurship
Business
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All content for The Low Energy Leads Show: For Creative Entrepreneurs Scaling Up is the property of Lex Roman and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Finding and booking clients can wear you out. Most of the advice out there is copied from big company playbooks. Run a blog, email everyone weekly, do a podcast, be on social. It's all way too much for a small business working to scale. The Low Energy Leads Show is about lowering your effort to find leads and turn them into clients. Staying booked doesn't have to be a grind. Together, we'll explore how to reduce the energy you spend getting leads so you can get back to doing what you love. Get Low Energy Leads weekly at https://read.lowenergyleads.com
Show more...
Entrepreneurship
Business
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How to grow your email list with newsletter swaps
The Low Energy Leads Show: For Creative Entrepreneurs Scaling Up
20 minutes
1 year ago
How to grow your email list with newsletter swaps

You've started an email list but now what? How do you add more subscribers and grow your audience?

This episode looks at a strategy for email list growth called "newsletter swaps." A newsletter swap is a cross-promotion you do with another newsletter operator.

We'll talk about the benefits of doing swaps, how you do them, who to do them with and a few pitfalls to avoid before you start your collabs.

You'll love this episode if:

  • You're growing your email newsletter
  • You're thinking about cross-promotions
  • You appreciate a good "how to"

Find your buyers faster with the Low Energy Leads newsletter: https://read.lowenergyleads.com

Mentioned in this episode:

  • Episode on starting your list: https://www.lowenergyleads.com/2
  • Episode on email list experiments: https://www.lowenergyleads.com/15
  • My newsletter swap page: https://lexroman.com/swaps
  • Lettergrowth: https://lettergrowth.com/
  • InboxReads: https://inboxreads.co/
  • Reddit (newsletters): https://www.reddit.com/r/Newsletters/
  • ConvertKit Creator Network: https://creatornetwork.convertkit.com/
  • Beehiiv Creator Network: https://www.beehiiv.com/features/recommendations
  • Sparkloop: https://sparkloop.app/
  • Lenny's tweet on cross-promo: https://twitter.com/lennysan/status/1581331300325109765?lang=en
  • Matt McGarry's newsletter for list growth: https://www.newsletteroperator.com/
  • Jamie's Minimalist Hustler newsletter: https://minimalisthustler.com/
  • Josh Spector's newsletter for creatives: https://fortheinterested.com/subscribe

Connect with Lex

  • Website: ⁠⁠⁠⁠https://lexroman.com⁠⁠⁠⁠
  • Newsletter: ⁠⁠⁠⁠https://read.lowenergyleads.com⁠⁠⁠⁠
  • LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/lexroman⁠⁠⁠⁠
  • Toolkit: ⁠⁠⁠https://lexroman.com/toolkit⁠⁠⁠
  • Buy Me a Coffee: ⁠⁠⁠⁠https://www.buymeacoffee.com/lexroman

⁠⁠⁠⁠Sponsor

This episode is brought to you by Space Cookie Designs, shipping out of this world web design. Stacey Nicholls with Space Cookie Designs is all about elevating your online presence from “Oops, still working on it” to “Oh wow, you HAVE to see my site!" Learn more at thespacecookie.com

Credits

Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ 

Thank you for being part of the Low Energy Leads community!

The Low Energy Leads Show: For Creative Entrepreneurs Scaling Up
Finding and booking clients can wear you out. Most of the advice out there is copied from big company playbooks. Run a blog, email everyone weekly, do a podcast, be on social. It's all way too much for a small business working to scale. The Low Energy Leads Show is about lowering your effort to find leads and turn them into clients. Staying booked doesn't have to be a grind. Together, we'll explore how to reduce the energy you spend getting leads so you can get back to doing what you love. Get Low Energy Leads weekly at https://read.lowenergyleads.com