If you were an ecologist, how would you remind people of their inextricable link to nature and wildlife? How would you foster that relationship so that it became a pleasure to contribute to its well-being? Meet ecologist Mark van Heukelum, the concept developer of the ingenius, "Fish Doorbell" (De Visdeurbel). With this project, he found a truly unique way for fish and people to connect and for both to be the better from the interaction. So far, 2.7 million people from around the world have rung the bell over 150,000 times. Delve into this episode to learn how to take a seemingly crazy idea into a viral phenomenon that both uplifts and benefits all those involved. Then, go ahead and ring the bell!
https://visdeurbel.nl/
https://www.instagram.com/visdeurbel/
https://www.youtube.com/@DutchWallFish