Jeremy Koh, a Singaporean creative and entrepreneur who’s spent the last 12 years building brands in China. From leading campaigns at top global agencies like JWT to founding his own branding firm Kopi and launching the design-forward body care brand SANTS, Jeremy brings a rare perspective on creativity, business, and culture. We dive into what it means to create under pressure, the evolving tastes of Chinese vs. Western clients, and why doing great work today often comes at a cost. Towards the end, we go deep on inequality, ambition, and the uncomfortable truths about who gets to succeed—and why.