We learn practical tips from B2B growth and marketing practitioners that you can start applying today. Go to market is changing with AI and an unforgiving capital environment. The playbooks from the past decade aren’t going to work quite as well anymore. The future of revenue is inbound.
Parthi Loganathan, CEO at Letterdrop, and former Google Search Product Manager helps you think through navigating the new GTM.
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We learn practical tips from B2B growth and marketing practitioners that you can start applying today. Go to market is changing with AI and an unforgiving capital environment. The playbooks from the past decade aren’t going to work quite as well anymore. The future of revenue is inbound.
Parthi Loganathan, CEO at Letterdrop, and former Google Search Product Manager helps you think through navigating the new GTM.
The Tangible Value of LinkedIn as a Channel for Sales with Isaiah Crossman
The Letterdrop Podcast
38 minutes 16 seconds
12 months ago
The Tangible Value of LinkedIn as a Channel for Sales with Isaiah Crossman
Parthi talks to Isaiah Crossman (formerly Topic and Wunderkind) about the ROI of LinkedIn as a social selling channel for sales teams compared to that of email and cold calling.
Check out Isaiah's profile: https://www.linkedin.com/in/isaiahcrossman/
The Letterdrop Podcast
We learn practical tips from B2B growth and marketing practitioners that you can start applying today. Go to market is changing with AI and an unforgiving capital environment. The playbooks from the past decade aren’t going to work quite as well anymore. The future of revenue is inbound.
Parthi Loganathan, CEO at Letterdrop, and former Google Search Product Manager helps you think through navigating the new GTM.
