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The Letterdrop Podcast
Letterdrop
32 episodes
1 day ago
We learn practical tips from B2B growth and marketing practitioners that you can start applying today. Go to market is changing with AI and an unforgiving capital environment. The playbooks from the past decade aren’t going to work quite as well anymore. The future of revenue is inbound. Parthi Loganathan, CEO at Letterdrop, and former Google Search Product Manager helps you think through navigating the new GTM.
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Marketing
Business
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All content for The Letterdrop Podcast is the property of Letterdrop and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We learn practical tips from B2B growth and marketing practitioners that you can start applying today. Go to market is changing with AI and an unforgiving capital environment. The playbooks from the past decade aren’t going to work quite as well anymore. The future of revenue is inbound. Parthi Loganathan, CEO at Letterdrop, and former Google Search Product Manager helps you think through navigating the new GTM.
Show more...
Marketing
Business
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Leveraging LinkedIn as an Acquisition Channel with Mark Jung
The Letterdrop Podcast
40 minutes 35 seconds
1 year ago
Leveraging LinkedIn as an Acquisition Channel with Mark Jung

Parthi talks to Mark Jung, founder of Authority and a LinkedIn growth expert, about how to leverage LinkedIn as a primary acquisition channel and its benefits.

Check out Authority: https://authorityb2b.com/

Check out Letterdrop: https://letterdrop.com

The Letterdrop Podcast
We learn practical tips from B2B growth and marketing practitioners that you can start applying today. Go to market is changing with AI and an unforgiving capital environment. The playbooks from the past decade aren’t going to work quite as well anymore. The future of revenue is inbound. Parthi Loganathan, CEO at Letterdrop, and former Google Search Product Manager helps you think through navigating the new GTM.