Home
Categories
EXPLORE
True Crime
Comedy
Society & Culture
Business
Sports
TV & Film
Health & Fitness
About Us
Contact Us
Copyright
© 2024 PodJoint
00:00 / 00:00
Sign in

or

Don't have an account?
Sign up
Forgot password
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/4c/98/3f/4c983fe9-7ce4-1a86-3563-79a15cc54fb8/mza_1718476560714183895.jpg/600x600bb.jpg
The Legal Edge: Marketing Smarter for Law Firms
The Legal Edge
8 episodes
3 days ago
The Legal Edge is the go-to podcast for law firm leaders and marketing professionals looking to scale their practices. Hosted by Rob Rosasco, a seasoned legal marketing expert with 20+ years of experience, this show explores strategies and innovations driving success in the legal industry. Each episode features conversations with law firm owners, marketing leaders, and business innovators, offering practical takeaways and inspiration. From digital marketing to referral networks to legal tech, The Legal Edge helps your firm stay ahead and connect with clients. Tune in for actionable insights to
Show more...
Marketing
Business
RSS
All content for The Legal Edge: Marketing Smarter for Law Firms is the property of The Legal Edge and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Legal Edge is the go-to podcast for law firm leaders and marketing professionals looking to scale their practices. Hosted by Rob Rosasco, a seasoned legal marketing expert with 20+ years of experience, this show explores strategies and innovations driving success in the legal industry. Each episode features conversations with law firm owners, marketing leaders, and business innovators, offering practical takeaways and inspiration. From digital marketing to referral networks to legal tech, The Legal Edge helps your firm stay ahead and connect with clients. Tune in for actionable insights to
Show more...
Marketing
Business
https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_episode/44126544/44126544-1758772205011-3a36acc523fb.jpg
Rethinking Law Firm Operations w. Tim Corcoran
The Legal Edge: Marketing Smarter for Law Firms
52 minutes 59 seconds
1 month ago
Rethinking Law Firm Operations w. Tim Corcoran

In this episode of The Legal Edge, Rob Rosasco sits down with Tim Corcoran, one of the most respected voices in the business of law. As a consultant, speaker, and former law firm executive, Tim helps firms rethink their models, align their operations, and unlock their profitability. This conversation dives deep into what's broken in traditional law firm operations, why the billable hour model hurts firms more than clients, and how partner incentives often work against firm success.

Tim shares insights from his decades of experience working with hundreds of law firms, revealing recurring patterns that hold firms back and the strategic shifts that can transform them. From compensation structures that actually align with firm values to the metrics that matter most, this episode provides a blueprint for law firm leaders ready to think like CEOs rather than just practitioners.

Timestamps:

  • 00:00 Introduction to The Legal Edge

  • 01:00 What's Broken in Current Law Firm Models

  • 02:00 The Billable Hour Problem: Why It Hurts Firms More Than Clients

  • 04:00 Risk Aversion vs. Innovation in Legal Practice

  • 06:00 Learning from Other Industries: Disruption Roadmaps

  • 09:00 Case Study: Transforming Partner Incentives

  • 15:00 Measuring What Matters: Beyond Billable Hours

  • 19:00 Matter Profitability vs. Firm Profitability

  • 22:00 Client Retention and Cross-Selling Metrics

  • 25:00 Aligning Compensation with Firm Values

  • 28:00 Marketing as Strategic Driver vs. Separate Function

  • 32:00 Marketing vs. Business Development: Key Distinctions

  • 38:00 The Future of Legal Services and Innovation

  • 43:00 Corporate Ownership and Private Equity in Law

  • 46:00 The Mindset Shift: Partnership Success Over Individual Gain

  • 48:00 Leadership Gaps in Managing Partners

  • 51:00 Book Recommendations for Law Firm Leaders

Connect with Tim:

  • Website: https://bringintim.com

  • Email: tim@bringintim.com

  • LinkedIn: https://www.linkedin.com/in/tcorcoran/

Connect with Rob:

  • LinkedIn: https://www.linkedin.com/in/rob-Rosasco/

  • Website: https://www.toodarnloudmarketing.com/

The Legal Edge: Marketing Smarter for Law Firms
The Legal Edge is the go-to podcast for law firm leaders and marketing professionals looking to scale their practices. Hosted by Rob Rosasco, a seasoned legal marketing expert with 20+ years of experience, this show explores strategies and innovations driving success in the legal industry. Each episode features conversations with law firm owners, marketing leaders, and business innovators, offering practical takeaways and inspiration. From digital marketing to referral networks to legal tech, The Legal Edge helps your firm stay ahead and connect with clients. Tune in for actionable insights to