Vision is where you're going. Mission is WHY it matters.Last week, we talked about Vision: the destination you're building toward.But here's what I see: Leaders can have a clear vision and Still burn out. Still lose energy. Still struggle to keep going when things get hard.Because vision without mission is just ambition.Mission is your "why."It's the higher purpose behind your work. The contribution you're making. The reason you keep going when obstacles hit.And like Vision, you need Mission on two levels:Your organization's mission:

Why does this work matter?

Who's better off because of what we do?Your career mission:

Why do YOU work so hard?

What difference are you making through your career?When both are clear and aligned, you have something powerful: Purpose that sustains you.But when mission is missing or misaligned? Work becomes transactional. It's just a paycheck. Just execution. Jjust going through the motions.In this week's newsletter and podcast, I'm diving into:🏉 Why mission matters (it's what keeps you going when vision isn't enough)🏉 The difference between corporate mission statements and real mission🏉 How to articulate YOUR mission (for your organization and your career)🏉 Why Mission is a core element of your Leader's DashboardBecause vision tells you where you're going.

But mission tells you why it's worth the fight.