
Julie and Dan talk about social media for small businesses, including how to determine which channels your business should be using and how to optimize your social media posts. The Lead Magnets podcast is a show for business leaders who want clarity on their marketing direction to help them grow and scale their business to the next level. Co-hosts Julie Nichols, owner of Julie Nichols Marketing, and Dan Gershenson, owner of Caliber Brand Strategy + Content Marketing, are two fractional Chief Marketing Officers who lead marketing departments for small and medium-sized businesses who want to level the playing field and level up. Learn more about the podcast: https://julienicholsmarketing.com/podcast Julie Nichols Marketing - https://julienicholsmarketing.com Caliber Brand Strategy - https://www.highcaliberbranding.com