The LandTrust Podcast explores the intersection of land technology and outdoor experiences. Hosted by LandTrust, a platform connecting landowners with outdoor enthusiasts for activities like hunting, fishing, and camping, the podcast dives into innovative solutions for land access, conservation, and recreation. Each episode features insights from experts, landowners, and adventurers, highlighting how technology is transforming the way we engage with the outdoors.
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The LandTrust Podcast explores the intersection of land technology and outdoor experiences. Hosted by LandTrust, a platform connecting landowners with outdoor enthusiasts for activities like hunting, fishing, and camping, the podcast dives into innovative solutions for land access, conservation, and recreation. Each episode features insights from experts, landowners, and adventurers, highlighting how technology is transforming the way we engage with the outdoors.
Best Trail Camera Brand? Inside Tactacam Reveal’s Rise in Hunting Tech w/ Gregg Farrell
The LandTrust Podcast
56 minutes
4 weeks ago
Best Trail Camera Brand? Inside Tactacam Reveal’s Rise in Hunting Tech w/ Gregg Farrell
Why is Tactacam Reveal one of the best trail camera brands for hunters, and what can every outdoor business learn from their success?
In this episode of the LandTrust Podcast, Nic sits down with Gregg Farrell, VP of Brand at Reveal by Tactacam, to discuss:
- Building authentic and lasting outdoor brands
- The future of hunting technology and cellular trail cameras
- Lessons learned from scaling major names like First Lite and Meateater
Gregg also shares what truly makes a brand connect with hunters, how customer service builds loyalty, and why technology and woodsmanship can (and should) coexist in modern hunting.
🏹 What You’ll Learn
- How Tactacam Reveal became one of the top trail camera brands in hunting
- The biggest differences between gear and tech brands in the outdoor industry
- Why authentic brands always outperform hype-driven ones
- What it was like working through the First Lite x Meateater acquisition
- The future of trail cameras, mapping apps, and hunting technology
- How customer service and storytelling drive long-term loyalty
💬 Featured Quote
“Brand isn’t your logo... it’s the connection between your company and the people who believe in it.”⏰ Chapters
00:00 Intro – LandTrust Podcast01:00 Gregg’s background at First Lite & Tactacam07:00 From camo to cameras: building products hunters love11:00 What brand really means17:00 Lessons from the Meateater acquisition25:00 The future of tech in hunting34:00 Trail cams + mapping apps: where it’s headed45:00 Content that connects with real hunters50:00 Customer service that sets brands apart53:00 Closing thoughts + where to find Reveal
#tactacam #reveal #besttrailcamera #huntingtech #whitetailhunting #outdoorbrandstrategy #meateater #firstlite #landtrustpodcast #huntprivate #tophuntingbrands #huntingbusiness #outdoormarketing #deerhuntinggear #huntingtech
🌐 Follow LandTrust & Reveal
LandTrustInstagram: https://www.instagram.com/landtrust_huntFacebook: https://www.facebook.com/landtrusthunt/LinkedIn: https://www.linkedin.com/company/landtrustincSite: https://landtrust.com/
Reveal by TactacamInstagram: https://www.instagram.com/revealcellcam/Facebook: https://www.facebook.com/revealcellcamYouTube: https://www.youtube.com/channel/UC0ZBMIHUDAH7h4dxYFAIJRQWebsite: https://www.revealcellcam.com
The LandTrust Podcast
The LandTrust Podcast explores the intersection of land technology and outdoor experiences. Hosted by LandTrust, a platform connecting landowners with outdoor enthusiasts for activities like hunting, fishing, and camping, the podcast dives into innovative solutions for land access, conservation, and recreation. Each episode features insights from experts, landowners, and adventurers, highlighting how technology is transforming the way we engage with the outdoors.
