My intrigue is in the unearthing of the stories behind brands. Whether personal or corporate, I dig for real emotions, thought processes, inspiration & impact that real life has had on the very brand that is presented to us. I am more for the conversations that I can't google. I love the vulnerability that comes with because it's at that level that we really connect as humans. No curation of what can & can not be said. No safety net, just a free fall in conversation because 100 years from today, I do believe that this conversations will shape the direction of the next generation's truths.