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The Juicecast
matthewb.eth and brileigh.eth
40 episodes
1 week ago
In this podcast series, Brileigh and Matthew speak with the people building and maintaining projects on the Juicebox protocol.
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Technology
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All content for The Juicecast is the property of matthewb.eth and brileigh.eth and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this podcast series, Brileigh and Matthew speak with the people building and maintaining projects on the Juicebox protocol.
Show more...
Technology
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Ep. 32 - Creator-led brand building & playful onchain experiences w/ Peacenode from Seed Club
The Juicecast
41 minutes 45 seconds
1 year ago
Ep. 32 - Creator-led brand building & playful onchain experiences w/ Peacenode from Seed Club

Description

For this week’s episode, Matthew and Brileigh are joined by Peacenode. Peacenode is a poster maker, brand builder, and Creative Director at Seed Club. In this episode we dive into Peacenode’s background in design and the inspirations and process behind his work. He tells us about building Seed Club’s brand and how humour and playful interventions can disrupt our expectations of interacting with a webpage. We also touch on the latest Friend Tech craze, how onchain media is social media, and why we need more dynamic means of exchange. This was a fun and laid back conversation with Peace who is one of our favourite accounts to follow these days... so we hope you enjoy this episode.


Chapters

00:00:00 Intro

00:00:49 Welcome

00:01:17 Peacenode’s background

00:05:37 Peacenode’s role as creative director at Seed Club

00:06:34 Inspiration behind brand materials developed for Seed Club

00:11:02 Creator-led branding and why brand is important for products

00:14:37 Playful interventions in web design

00:18:06 Onchain media is social media

00:21:12 Friend Tech and why we need more dynamic means of exchange

00:23:56 RAVERZ, Heaven Computer, and onchain experiences

00:26:54 Hot takes on what onchain identity means

00:28:24 Shitposting and how the internet is meant to blow your mind

00:30:42 Where Peacenode has been finding community in the bear

00:32:47 Peacenode’s career trajectory from posters to UI design

00:34:55 Marketplaces, missed connections, and vehicles for marketing

00:38:12 ENS, display names, and onchain reputation

00:41:20 Wrap-up


Topics discussed

Seed Club

The Event

Friend Tech

RevNets

Songcamp

RAVERZ

Heaven Computer


Relevant links

Follow Peacenode on Twitter: @peace_node

Follow Juicebox on Twitter: @Juicebox_Money

Follow Matthew on Twitter: @0xmatthewb

Follow Brileigh on Twitter: @0xbrileigh

Sign up for the Juicebox newsletter

Browse trending projects on Juicebox

Project creator docs


Credits

Hosts: Matthew and Brileigh

Production: Matthew and Brileigh

Engineering: Matthew

Music: "EastAndW" by Romariogrande: https://freesound.org/people/Romariogrande/sounds/399354/

The Juicecast
In this podcast series, Brileigh and Matthew speak with the people building and maintaining projects on the Juicebox protocol.