Melanie works with Foundation Marketing to create content that changes culture.

Prior to joining Foundation, she founded StoryFuel to help teach marketers and creators learn how to think like journalists and tell better brand stories. StoryFuel helps clients create, organize and optimize their branded content voice, positioning, distribution, strategy, process and team structure.

Melanie's book, The Content Fuel Framework: How to Generate Unlimited Story Ideas, was born from that same mission, and helps teach its readers a reliable system for generating thousands of story ideas for their blogs, video channels, social media and more. The companion workbook, (http://contentfuelframework.com/workbook) contains hundreds of reusable prompts for anyone who needs a bit more help turning their learning into action.

StoryFuel also helps educate their clients on content marketing best practices through the Brand Storyteller Mastermind, direct coaching, our their Facebook Community ("StoryFuel: Brand Storyteller Society"), and both in-person and virtual workshops, keynotes and trainings.