Insight teams are at a crossroads: stay safe and stay small or claim a seat at the growth table. This is the operating playbook to move from “report factory” to strategic co-pilot.

In this special live episode of The Insiders Club Podcast, recorded at Stravito Insights Summit 2025 in Paris, three trailblazing leaders unpack what it really takes to dismantle silos and hard-wire insights into decision-making: Seema Hope (VP of Insight, The Economist), Leo Moore (Senior Director, Category Strategic Insights & Analytics, Europe at Kellogg Company) and Christopher Rastin (Head of Global Customer Research, E.ON). Together, they reveal tried and tested decisive levers: KPI alignment, process design, internal PR, and finance fluency, that turn insights from a cost center into a value engine.

In this conversation, we tackle:

• Why silos persist (competing KPIs, turf, trust) and a practical path to break them permanently.
• Why “delivering data” isn’t enough and how to lead with a conclusion, then prove it fast.
• The secret to embedding insights early (not post-hoc) without losing ownership or control.
• How to democratize insights so they scale, without diluting standards or rigor.
• The underrated power move: becoming best friends with finance to show real ROI.
  
  

If you’re passionate about multiplying your impact as an insights leader, this episode is a call to action to upgrade your operating system, not just your methods.

Join The Insighter’s Club and get exclusive industry insights, expert analysis, and cutting-edge trends delivered straight to your inbox.