The world is changing faster than history can record it. Just a couple generations ago, kids rode bikes until dusk and all a phone was good for was making calls.

Now, every headline seems more dire than the last. We sit and look at screens all day — and so do our kids. Our medical experts and healthcare providers are just as unhealthy as we are. Everyone’s got opinions and everyone’s on a prescription.

Sounds pretty grim. But that’s why, Jenn Pishko says, it’s a good time to own a CrossFit gym. Jenn is the owner of Chagrin Falls CrossFit and co-founder of the CrossFit Medical Society, which aims to arm individuals with tools, resources, and access to providers so they can regain control of their healthcare journey.

And affiliates, she says, are in a prime position to turn the tide on the epidemics — physical and otherwise — facing society today.

“We have everything we need to do our job 100 times better than anybody else is doing it,” Jenn says.

--CHAPTERS

0:00 Testosterone, masculinity, and the state of the nation.

7:55 Empathy and understanding: from CrossFit to healthcare. 10:06

Back to T: Band-Aid vs. cause and chopping down trees.

14:02 Generational progression and regression.

25:07 Coaching, connection, and asking the right questions: the root of Health 3.0.

39:30 Why there’s never been a better time to own a gym.

40:29 We’re meant to do hard things.

47:06 Trust in the affiliate community and taking care of each other.

52:13 The business model that scales better humans.

--https://www.crossfitmedicalsociety.com/-

Infinitely Scalable Podcast: Helping entrepreneurs, creatives, and humans everywhere find freedom.