In this episode we talk about the concept of marketing your research. A concept that is quite often viewed with negative connotations in the scientific community. We present you with our perspective of why we believe that marketing your research can in fact be truly empowering and how to view it so that you don't feel uncomfortable doing it. After all, even if you do produce the best research in the world, you still have to be noticed for it, you still have to advertise it and you still have to make it visible, digestible and attractive to your fellow researchers. 

So join us for this fun episode, in which we talk about how to come out of the "marketing/selling is bad" mindset and to apply it to make the most out of your results!