
Angelo Zanetti, co-founder and co-CEO of Elemental, a web and software development company with over 20 years in the game, joins us to share invaluable lessons on building digital products that last. From his early days of Turbo Pascal to navigating the dot-com bubble, Angelo offers a wealth of experience for founders and engineers alike.
In this episode, Angelo dives into Elemental's journey, emphasizing that strategy is as crucial as code. He explores what truly defines "scalable and high-performance" for web applications today and the single most significant shift in software development since 2005. Angelo also provides essential advice for new engineers and founders, including the art of saying "no" to features, avoiding common startup mistakes, and the timeless principle of meticulous planning over rushing into code.
In this episode, you’ll discover:
· Angelo's journey into software development, from Turbo Pascal to founding Elemental amid the dot-com bubble.
· The evolution of Elemental's vision and mission over two decades.
· The philosophy behind the name "Elemental" and its emphasis on thoroughness and meticulousness.
· Why strategy is as important as code for founders building new products.
· The art of saying "no" to features and how it can strategically save a product.
· How to define "scalable and high-performance" for web applications in today's landscape.
· The most significant change in software development since 2005, particularly the evolution of web browsers and mobile apps.
· One fundamental principle of building good software that has remained unchanged: well-architected databases.
· An "old school tech wisdom" new developers often miss: the critical importance of planning.
· Top three mistakes non-technical founders make when approaching a development agency (feature creep, relying on AI tools, neglecting marketing).
· Common ways teams waste time and budget, and how to avoid them.
· How founders can effectively bridge the communication gap between vision and execution.
· A case study: Elemental's success in building the Change Cars platform from MVP to market leader.
· What Angelo is most excited about in the next chapter of software development (business-tech collaboration, AI for prototyping).
· Essential advice for a new engineer or founder building something that lasts today.
· Angelo's definition of innovation in the context of software development and entrepreneurship.
Tune in for practical, real-world wisdom from a seasoned entrepreneur on how to build impactful and sustainable digital solutions.
Connect With Angelo Zanetti:
· Website: https://www.elemental.agency/
· LinkedIn: https://www.linkedin.com/in/angelozanetti/
· Free Consultation: https://www.elemental.agency/free-consultation
Chapters:
00:00 Welcome Angelo Zanetti: 20 Years in Software Development
00:37 Journey into Software Development & Founding Elemental
02:38 Elemental's Vision & Mission Evolution (2005-Present)
04:11 The Philosophy Behind the Name "Elemental"
05:20 Strategy is as Important as Code: A Founder's Perspective
06:59 The Art of Saying No: Strategically Killing Features
08:39 Defining Scalable & High-Performance Web Applications
10:53 Biggest Shift in Software Development Since 2005 (Browser & Mobile Evolution)
13:42 Fundamental Principle of Good Software: Database Architecture
14:47 Old School Tech Wisdom: The Power of Planning
16:17 Top 3 Mistakes Non-Technical Founders Make
19:10 Avoiding Wasted Time & Budget During Development
20:10 Bridging the Communication Gap: Vision to Execution
22:11 Project Story: Change Cars from MVP to Market
25:11 Exciting Future of Software Development (Business-Tech Collaboration, AI)
26:47 Essential Advice for Building Lasting Software
28:13 What Innovation Means to Angelo Zanetti
29:28 Connect with Angelo Zanetti & Elemental