The ideaSpace Podcast is a selection of interviews, talks and discussions with successful founders and business leaders, and is for anyone interested in business, innovation and entrepreneurship.
In the Start-up Stories episodes we try to focus on the journey of the entreprenuer, and in Business Basics we concentrate on specific business topics. Either way the podcasts are designed to be entertaining, revealing, and interesting, and our guests talk honestly and openly about the trials and tribulations of founding a business; as well as the gains and successes, they discuss their past business failures in order to help anyone else avoid the same mistakes!
ideaSpace is a community of founders and entrepreneurs based at the University of Cambridge, where members share knowledge, experience and expertise to help themselves, and others, in their high-impact venture creation.
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The ideaSpace Podcast is a selection of interviews, talks and discussions with successful founders and business leaders, and is for anyone interested in business, innovation and entrepreneurship.
In the Start-up Stories episodes we try to focus on the journey of the entreprenuer, and in Business Basics we concentrate on specific business topics. Either way the podcasts are designed to be entertaining, revealing, and interesting, and our guests talk honestly and openly about the trials and tribulations of founding a business; as well as the gains and successes, they discuss their past business failures in order to help anyone else avoid the same mistakes!
ideaSpace is a community of founders and entrepreneurs based at the University of Cambridge, where members share knowledge, experience and expertise to help themselves, and others, in their high-impact venture creation.
Business Basics with Simon Hall - Communications Specialist and Director of Creative Warehouse
The ideaSpace Podcast
52 minutes
3 years ago
Business Basics with Simon Hall - Communications Specialist and Director of Creative Warehouse
This episode is the next in our Business Basics series and focuses on communication for Start-ups.
Simon Hall, a journalist of 25 years' experience, mostly as a News Correspondent with the BBC, and who has worked across TV, radio and online is our guest for this episode. He's also an author of eight novels and a series of non-fiction business communication books. He supports startups and entrepreneurs, particularly with communication skills and packages, including pitching for investment and customers.
He spoke to us about all things comms, with a focus on founders and Start-ups. The episode is full of hints and tips on pitching and presenting, offers guidance on how to avoid the common communication traps and tells us why storytelling is an important way to communicate your brand.
It's also full of practical advice to help you in defining a headline and your core value proposition. If you're not sure where to start with communications for your Start-up then this is the episode for you!
The ideaSpace Podcast
The ideaSpace Podcast is a selection of interviews, talks and discussions with successful founders and business leaders, and is for anyone interested in business, innovation and entrepreneurship.
In the Start-up Stories episodes we try to focus on the journey of the entreprenuer, and in Business Basics we concentrate on specific business topics. Either way the podcasts are designed to be entertaining, revealing, and interesting, and our guests talk honestly and openly about the trials and tribulations of founding a business; as well as the gains and successes, they discuss their past business failures in order to help anyone else avoid the same mistakes!
ideaSpace is a community of founders and entrepreneurs based at the University of Cambridge, where members share knowledge, experience and expertise to help themselves, and others, in their high-impact venture creation.
