"I know what good quality content looks like."
In this conversation, Leanne Shelton shares her journey from copywriting to embracing AI in business. She emphasises the importance of networking, finding the right mentors, and maintaining a human-first approach in the age of AI.
Leanne discusses her book 'AI Human Fusion', which focuses on integrating AI into business while preserving human connection. She also provides insights on marketing strategies, navigating AI tools, and the importance of security and ethical considerations in AI usage. The conversation concludes with valuable advice for business owners on leveraging AI without losing their unique voice.
Takeaways
Networking has been crucial for building relationships.
Finding the right mentor can significantly impact your journey.
It's important to take time before saying yes to opportunities.
Leanne started her business while managing motherhood.
AI should enhance human capabilities, not replace them.
The book emphasizes a human-first approach to AI.
Healthy habits are essential in the current business landscape.
Be cautious about the security of sensitive information in AI.
Australia is still catching up with AI implementation.
Always ensure a human perspective in AI-generated content.
At a glance…
00:00 Introduction and Book Launch Celebration
02:56 Networking and Building Relationships
06:01 Navigating Opportunities and Saying No
08:48 Professional Journey and Transition to AI
11:59 AI Human Fusion: The Book and Its Insights
15:09 Practical Applications of AI in Business
18:02 Legal and Ethical Considerations in AI Usage
20:58 Marketing Strategies and Community Engagement
24:00 Reflections on Business Growth and Learning
26:53 Conclusion and Final Thoughts
Resources
Leanne's Links:
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Website
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AI Human Fusion: A non-techy human-first approach to AI for busy leaders
About the Guest
Leanne Shelton is the CEO and Founder of HumanEdge AI Training, where she delivers global AI coaching, keynote presentations, and conference workshops with a people-first focus. With a background in marketing, copywriting, and training, Leanne has quickly become known for her non-techy, human-centric approach to AI, helping leaders adopt it ethically and confidently.
Since pivoting from her decade-long content agency into AI training, she has helped thousands of professionals to upskill in AI and flip their mindset across Australia and Southeast Asia.
Her new book, AI-Human Fusion, is a non-techy,