
John Nurthen discusses what SIA’s research reveals about the state of the contingent workforce and how data is shaping the future of work. Drawing from over 240 annual reports, he explains where growth is real, where perceptions are off, and why data comparability remains one of the biggest challenges in workforce analytics.
The conversation explores how AI is being applied in workforce management, the importance of ethics and explainability in algorithms, and how research-backed insights are helping organizations navigate a shifting, service-driven economy.