This episode of The Huge Insider podcast dives into effective hiring practices for growing home service businesses. Host Sid Graef spotlights Kyle Ray of Geek Window Cleaning in Austin, Texas, who is scaling quickly through a multi-pronged recruitment strategy. Kyle emphasizes the power of consistent, creative outreach, from social media messages to in-person “shoulder tapping,” group interviews, and a culture that highlights career growth and vision for recruits. He outlines how setting up simple yet systematic hiring processes—like pre-screen filters, regularly scheduled group interviews, and leveraging your current team’s network—can help bring in a constant flow of motivated applicants. Whether you’re under or over the million-dollar mark, Kyle’s tactics can help you attract and retain high-quality team members who fit your company culture. Show Notes Kyle Ray – Geek Window Cleaning (Austin, Texas) Frenzy (referral software mentioned) – https://www.frenzy.co/ Brian Gottlieb (keynote speaker at The Huge Convention; built a $150M business) Marcus Sheridan – Author of They Ask You Answer Learn more: https://marcussheridan.com/ They Ask You Answer (book mentioned by Marcus Sheridan) Resources The Huge Insider newsletter signuphttps://thehugeconvention.com/insider The Huge Insider podcast downloadable action guidehttp://www.thehugeinsider.com The Foundations platform trial offerhttps://thehugeconvention.com/1foundationstrial The Huge Mastermind info pagehttps://www.thehugemastermind.com/interest Facebook grouphttps://www.facebook.com/groups/hugefoundations TranscriptSid Graef: Hey, welcome back to the Huge Insider podcast, my friend. It’s Sid Graef, and if you’ve caught our first few episodes, you already know this is a new show for home service professionals who are working hard to break the million-dollar revenue mark. And if that’s you, you are definitely in the right place. If you’ve already passed the million-dollar mark, you’ll get even more out of this show for sure. So here’s the deal. It’s not your typical podcast. It’s not an interview show. It’s certainly not an expert-driven show where one really smart person shares all their insight. Instead, what we’ve done is gather together a whole bunch of seven-figure business owners and eight-figure business owners—people running companies that do anywhere from 2 million a year to 40 million a year, and sometimes more. We bring you their best insights each week, and it’s all focused on a single topic. This month, we’re focused on hiring. It’s March, and it’s time to staff up for the spring rush. These are real owners, quietly building empires behind the scenes. They’re not on social media looking for attention; they make their money from their businesses. As I said, this is March, our main subject is hiring, and today you’re going to hear from Kyle Ray. Kyle has Geek Window Cleaning in Austin, Texas, and he is growing fast. One of the things he’s doing is hiring dozens of people every week, running them through a system so they can grow and scale. I asked him a couple of questions: How are you recruiting? How do you make your business a place where A-players want to come and work? And what would you do if you only had two hours a week and had to hire two A-players every single week? What would you do? Here are the answers he gave us. Let’s get into it. Kyle Ray: Hey, what’s up? Kyle here with Geek Window Cleaning, and here to answer or give my two cents on this month’s hot topic of hiring, letting you guys know what we’re doing over here. So let’s get into it. There are four different things we do for recruiting: social media, shoulder tapping, circle, and Indeed/ZipRecruiter. 1. Social media: We look for profiles that seem like the person may be a good culture fit with our company. We send them a DM to generate curiosity, invite them to come learn more about our opportunity. We also run ads targeting college-age students on Facebook