In this episode, Tim, Justin, and Natalie dive into the recent changes with Google Business Profiles (GBP) and Local Service Ads (LSA), discussing the challenges businesses are facing with the new review integration. Google has begun phasing out LSA reviews and require LSA accounts to be linked to a verified GBP. The team talks about the issues with suspensions, inconsistent connections, and the impact on lead volume. They share tips on how to prepare for potential GBP suspensions and discuss...
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In this episode, Tim, Justin, and Natalie dive into the recent changes with Google Business Profiles (GBP) and Local Service Ads (LSA), discussing the challenges businesses are facing with the new review integration. Google has begun phasing out LSA reviews and require LSA accounts to be linked to a verified GBP. The team talks about the issues with suspensions, inconsistent connections, and the impact on lead volume. They share tips on how to prepare for potential GBP suspensions and discuss...
Effective Branding Strategies for Home Services: Insights from Ryan Chute
The Home Service Contractor Blueprint
49 minutes
1 year ago
Effective Branding Strategies for Home Services: Insights from Ryan Chute
A2O Digital meets with host Justin Bencsko and guest Ryan Chute, a partner at the Wizard of Ads. This episode discusses the importance of branding for home service companies and how the experts at the Wizards of Ads create a brand's story using emotional connections with customers through repetitive messaging and evoking emotions. This approach emphasizes brand-building which aims to establish trust and a strong reputation. For more information about the Wizard of Ads you can follow this link.
The Home Service Contractor Blueprint
In this episode, Tim, Justin, and Natalie dive into the recent changes with Google Business Profiles (GBP) and Local Service Ads (LSA), discussing the challenges businesses are facing with the new review integration. Google has begun phasing out LSA reviews and require LSA accounts to be linked to a verified GBP. The team talks about the issues with suspensions, inconsistent connections, and the impact on lead volume. They share tips on how to prepare for potential GBP suspensions and discuss...
