
In this episode, Kevin and Tay break down Ravenna’s first-ever Launch Week, from prepping assets and designing a Miami Blade Runner inspired campaign, to releasing five major product updates in five days. They cover what went live (like Workflow Builder, Okta integration, and the Request Agent), how the team pulled it off, and why Launch Week is more than just a marketing moment, it’s a drumbeat of momentum, trust, and speed that defines the Ravenna brand.