The Healthcare Leaders Podcast by Medico Digital is a fun, straight-talking look at the world of healthcare and pharma marketing - the good, the bad and the ugly!
With interviews from industry experts on everything from creativity to compliance, The Healthcare Leaders Podcast is every health marketer's guide to staying ahead and getting results.
You can expect:
- Interviews with top healthcare marketing experts and influencers.
- Unfiltered insights and advice on the latest healthcare marketing trends.
- Actionable tips and strategies to help you elevate your healthcare brand.
- A behind-the-scenes look at some of the industry's hottest topics.
Whether you're a healthcare marketing newbie or a seasoned veteran, this podcast is for you. We'll give you the insights and inspiration you need to elevate your healthcare brand online in an easy-to-digest, jargon-free podcast!
Find more at https://www.medicodigital.co.uk/
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The Healthcare Leaders Podcast by Medico Digital is a fun, straight-talking look at the world of healthcare and pharma marketing - the good, the bad and the ugly!
With interviews from industry experts on everything from creativity to compliance, The Healthcare Leaders Podcast is every health marketer's guide to staying ahead and getting results.
You can expect:
- Interviews with top healthcare marketing experts and influencers.
- Unfiltered insights and advice on the latest healthcare marketing trends.
- Actionable tips and strategies to help you elevate your healthcare brand.
- A behind-the-scenes look at some of the industry's hottest topics.
Whether you're a healthcare marketing newbie or a seasoned veteran, this podcast is for you. We'll give you the insights and inspiration you need to elevate your healthcare brand online in an easy-to-digest, jargon-free podcast!
Find more at https://www.medicodigital.co.uk/
Summary: In this episode, Lizz is joined by Inara Sihat, heads of the Account Manager team at Medico Digital. They get down to the nitty-gritty of agency-client relationships in healthcare and pharma, exploring what makes them tick, where things can go wrong and how clients can get most bang for their buck when working with agencies. Including: Different strokes for different folks: Clients and agencies come in all shapes and sizes - We explore how to adapt the approach to make each unique partnership work. Why settle for meh? It's time to address the elephant in the room – why do clients stick with agencies who aren't delivering? We delve into the psychology of sticking with a bad deal and offer tips for clients who are struggling with a lacklustre agency partner. Dream clients: We unpick what client attributes help to build strong, successful client-agency relationships (spoiler alert: it includes having some difficult conversations!) Mastering the craft: Lizz and Inara map out what separates an amazing Account Manager from a just-ok one, and what we look for when building out our Account Manager team at Medico Digital. For more information about Medico Digital, visit us at www.medicodigital.co.uk or follow us on LinkedIn: https://www.linkedin.com/company/medico-digital/
The Healthcare Leaders Podcast
The Healthcare Leaders Podcast by Medico Digital is a fun, straight-talking look at the world of healthcare and pharma marketing - the good, the bad and the ugly!
With interviews from industry experts on everything from creativity to compliance, The Healthcare Leaders Podcast is every health marketer's guide to staying ahead and getting results.
You can expect:
- Interviews with top healthcare marketing experts and influencers.
- Unfiltered insights and advice on the latest healthcare marketing trends.
- Actionable tips and strategies to help you elevate your healthcare brand.
- A behind-the-scenes look at some of the industry's hottest topics.
Whether you're a healthcare marketing newbie or a seasoned veteran, this podcast is for you. We'll give you the insights and inspiration you need to elevate your healthcare brand online in an easy-to-digest, jargon-free podcast!
Find more at https://www.medicodigital.co.uk/
